Logo Design Creative Brief

Genetic Information

Name:

Who Are You? (Example Student, Freelancer, Company Marketing Person, Company Head, Professor)

Company Name:

Phone:

Business Email:

Website:

Address:

Do you have a logo? (If yes, please share as a vector file, typically saved as .eps, .ai, or high-resolution .pdf)

Yes No

If no, do we need to design one for this project? (If yes, please outline requirements in the specifications paragraph - feel free to include colors, tone, and any imagery/existing logos you like)

Yes No

Logo Design Creative Brief

Genetic Information

Name:

Who Are You? (Example Student, Freelancer, Company Marketing Person, Company Head, Professor)

Company Name:

Phone:

Business Email:

Website:

Address:

Do you have a logo? (If yes, please share as a vector file, typically saved as .eps, .ai, or high-resolution .pdf)

If no, do we need to design one for this project? (If yes, please outline requirements in the specifications paragraph - feel free to include colors, tone, and any imagery/existing logos you like)

Basic Information About Your Business

How may we assist you?

What is the story behind your company name?

Do you have a slogan you want to use? (Is there any side heading for your company/project?)

What products/services do you offer?

Age Range:

Gender:

Location:

Are there any specific symbols or icons that are meaningful to your brand?

Who is your target audience? (e.g., for an education business: students, professors, parents, institutions, etc.)

Do you have any particular style preferences? (e.g., minimalistic, vintage, modern)

Who are your competitors? (Name 5 competitors and mention their websites

What value do you want to convey? (e.g., trust, innovation, reliability)

Where will the graphics appear? (e.g., website, business cards, merchandise, social media)

Do you have brand guidelines? (Please include any brand guidelines we may need to adhere to, such as colors, fonts, styles, etc.)

What is the objective/goal of the project?

Please share between 5 to 10 of your inspiring logo samples (existing on Google or Pinterest) in .jpeg format. This will give us an idea about what excites you the most about your logo design.

How did you hear about Harsh Designs?

What are the deadlines/timeline for the project?

What is your budget (if applicable)?

Who are the decision-makers for this project? (e.g., you, marketing team, CEO)

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